The country has a huge opportunity to become a leading global food supplier if only it has the right marketing strategies and of course efficeient supply & cold chains management. the food supply chain is complex with perishable goods and numerous small stake holders. In India, the infrastructure connecting these partners is very weak.
The Indian cold chains market is largely untapped and lined by several players in the unorganized sector which clues for immense investment and development opportunities. Further, the diversity in terms of India’s population with several religious groups with different food habits and culture can be used to the advantage to become the “Halal food hub,” the “Organic food hub,” the “Vegetarian food hub” the “Sea food hub” and so on.